👋 Hi there!

I believe great design is far more than just the pixels manifested in Figma or whatever tool is being used. That's important, but the real differentiator is embracing a diversity of thought and a sense of pragmatic optimism. Leveraging the best of everyone in the team to understand and solve complex challenges.

As a true collaborator, I pride myself on my ability to apply human-centred design with a scientific lens to question, understand, hypothesise, validate, design and deliver meaningful and measurable value for users.

Background

A bit about my journey so far.

Download CV

Apr 2023 – Present

Virgin Australia

Senior UX Designer and professional staff travel benefit user

Collaborating with an incredible squad to design and deliver continued improvement and wonderful new experiences for Velocity Frequent Flyers.

Jul 2021 – Apr 2023

Fifty Zoo

AGSVA NV1 Security Clearance

Experience designer in a small, highly motivated team designing digital strategy, system requirements and software interfaces for complex and challenging environments in sectors including Government & Defence.

Collaborated to develop design process, notably introducing structured design critiques within project teams and the design team more generally.

Select Case studies:

Aura Net Energy Platform →

Distributed Systems Integration Lab →

Feb 2015 – Jul 2021

Wunderman-Thompson (previously Wunderman-Bienalto, and before that Bienalto)

Agencies do love a good merger!

User experience designer collaborating with high-performing multidisciplinary teams to craft experiences that realise business value for clients by meeting the needs of their customers.

During my time at Wunderman-Thompson I gained extensive experience across a range of sectors and digital channels, including web, mobile, apps, and communications while honing my research, facilitation, design, stakeholder management, and mentorship/leadership skills.

In addition to standard client engagements delivering strategy and validated design within waterfall, lean, and agile frameworks, I had the opportunity to work as an embedded team member during long-term secondments at several key clients including Endeavour Group, Coles, Woolworths Rewards, and Australian Unity.

Select Case studies:

e-Commerce Apps (Dan Murphy's and BWS) →

Velocity Frequent Flyer Website and Membership Portal→

2014

Freelance design work and travel

Kind of like a post-uni gap year

March 2014

Graduated with Bachelor of Design Computing from the University of Sydney